How Rising Gas Prices Impact Your Business Blog

A recent survey by iCongo indicates that the rising gas prices are having an influence on customer behavior:  
1 in 3 surveyed said that the price of gas made them more inclined to shop online, leaving their car safely in their garage. 

This is good news for online businesses – if your customers can find you. 

One of the best ways to help customers find you is by creating a meaningful business blog.

• Blogs increase your relevance to search engines, meaning you’ll show up higher on search engines such as Google and Yahoo!
• Blogs enable your customers to get to know you – by posting your opinions, advice and expertise online, customers develop a relationship with you without leaving their homes
• Blogs enable you to post specials, sales and discounts online directly to your readers
• Blogs promote word of mouth advertising as your customers can easily refer their friends to the url of your blog

If you’ve been thinking about starting a blog for your business, the rising costs of gas might be the incentive you need to give it a try.

What do you think- how have rising gas prices affected your business?

photo credit: www.sxc.hu