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Tue, Sep 16 2008

4-Part Series on Small Business Branding

brand cattle hot metal marketing(www.bizchicksrule.com) — If you’re an entrepreneur, you know that your brand plays a critical role in your business success. Every decision you make should be in line wiht your brand. But here’s the thing: If you don’t have a clearly defined brand, it’s hard to know whether you’re making good business decisions.

Enter Erin Blakemore, principal at Colorado-based Voco Creative. Erin presented a four-part series on business branding called Branding Bootcamp at my freelance writing blog, Inkthinker. Here are all four parts for your reading — and branding — pleasure.

And visit Voco Creative to request a free copy of Branding Bootcamp: 10 Ways to Whip Your Marketing Into Shape.

Contents © Copyright 2008 Kristen King

(image: Newscom)

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