Nokia Go Play Overview

I’m in Singapore! Although the Nokia Go Play event ended several hours ago (we took a post event trip to Equinox, a bar located at the highest peak of Singapore), there are a lot more things happening tomorrow. In the meantime let me give an overview of what took place today as Nokia launched several new products and services.

FOUR NEW PHONES
Although the news has been out in the blogosphere for quite some time, Nokia officially announces the coming of four new phones for the fourth quarter of 2007. This would include the Nokia 5310 XpressMusic, the Nokia 5610 XpressMusic, the Nokia N81 and the new Nokia N95 Black Edition.

The Nokia 5310 is the newest affordable music phone that brings forth the ultra slim line to Nokia’s stable of products. The Nokia 5610 is also a music phone that features an integrated hardware slider button for ease of use in browsing through playlists, the media player, the gallery and the main phone menu.

The N81 is the new top of the line music phone that features a new user interface (more on this in a succeeding post) and a walloping 8GB of memory.

The black edition N95 is a well thought of improvement to the previous model. It now houses 8GB of memory, has a bigger 2.8 inch screen, better battery life and TV out.

NEW SERVICES
Nokia has launched their new service called Ovi which is basically a portal by which consumers can experience the full circle of multimedia, Web 2.0 and gaming all in one portal. These specific services include the Nokia Music Store, Nokia Maps, and the N-Gage service. Ovi also aims to integrate with popular Web 2.0 applications such as social networking sites like Facebook and LinkedIn, online video services like YouTube and other popular online community services like Digg.

NEW USER INTERFACE
Nokia has revamped their user interface for their new line of Nseries phones. Though the current line of phones still make use of the familiar S60 or S40 menus, Nokia has identified key areas by which consumers are most inclined to categorize their mobile life. The new UI is accessible via a dedicated button allowing you to browse through wireless connectivity and Internet features, music, video and pictures, gaming, and phone functions.