Sacha Baron Cohen was a Kazakh traveling across the United States in Borat and a French Formula 1 race car driving in Talladega Nights and now, he has undergone yet another transformation to become Austrian fashion journalist, Brüno.

image: Universal Pictures

Looking at him, I think he’s actually believable.  He sounds, looks and acts the part and I really think that Cohen deserves recognition for his ability to really transform into these roles so thoroughly.  As was the case with Borat, Cohen is touring the world and appearing on talk shows as the fictional character, Brüno, and he answers questions with lightning-quick speed and conviction.

In the film, the title character interviews and interacts with people around the globe and, while some might assume he’s just trying to be funny, he really is showing us how judgmental and intolerant we can be toward each other.  It’s uncomfortable for audiences and brave on Cohen’s part but I believe that we can learn a lot from this film if we can get past being offended.

Of course, if you hated and/or were insulted by Borat, you probably shouldn’t even attempt to see Brüno since this one seems even more over-the-top and in-your-face.  Watch the trailer:

Post from: EveryJoe

In the film, which currently has a release date of July 10, 2009, Cohen portrays “flamboyant Austrian fashionista, Brüno, takes his show to America.”  I’m guessing we can expect him to terrorize unsuspecting Americans just like he did in Borat and I seriously cannot wait!  I’ve been following Brüno on Twitter and I think he really tried to take this character’s credibility to the next level.  It’s going to be hilarious!

Click on the following images to enlarge:

Have you seen the trailer?  I was cringing but laughing at the same time.  I don’t know how he can stay in character and be so fearless!  Check it out:

images courtesy of Universal Pictures

Post from: EveryJoe